Sofia Ramirez, 4OVER4 design and templates voice (illustration)
Sofia Ramirez Design & Templates Editor at 4OVER4.COM

Sofia is our design and templates voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What should my artwork dimensions be if I want a half-fold brochure?

Answer

Folded pieces are designed flat and unfolded, so the artwork dimension is always the full open size, not the folded size. Setting this up wrong is the most common brochure file mistake.

  • Finished folded size: 8.5" wide x 11" tall.
  • Flat artwork size: 17" wide x 11" tall (double the width for a half fold).
  • Your PDF: should match that flat, unfolded 17" x 11" dimension.

Add bleed beyond the flat size as well, and keep important text away from the center fold so nothing gets pinched at the crease.

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