Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What does 'color back and front' or 'color both sides' mean for pocket folders?

Answer

For pocket folders, color back and front, also written as color both sides, means the outside of the folder prints in full color on both its front and back panels. It describes the exterior of the piece, not the inside surfaces.

  • Covers the front and back exterior panels you see when the folder is closed.
  • Does not include the interior faces of the pockets unless interior printing is added separately.
  • Gives a polished, fully branded look from every outside angle.
  • If you want printing inside as well, that is specified as a separate option.

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