Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

How do I ensure true black color prints correctly on my order?

Answer

A deep, true black comes from building a rich black in CMYK rather than relying on 100% K alone, which can print looking gray or washed out.

Black buildResult
100% K onlyCan look flat or grayish
Rich black, around C50 M40 Y40 K100Deep, solid true black
  • Set your file to CMYK color mode before uploading.
  • Use a rich black build for large solid black areas.
  • If the black looks light in a preview, ask your printer to check the build before production.

Confirming the build ahead of the run helps the printed black match what you have in mind.

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