How much should I budget for business card color meaning?

Color itself adds nothing to standard printing. Full-color CMYK is the default, so you can print any color combination on standard stock without an extra charge. The cost comes from special effects, not from the hues you pick.

• Free: any CMYK color mix on standard stock.
• Adds cost: foil stamping, spot UV, and metallic inks.
• Adds cost: specialty stocks that change how colors read.

Match your color decisions to the finish budget rather than the color count. You can be as colorful as you like at no premium, and save the extra spend for a metallic or foil accent if you want one to stand out.