Question
What's the difference between a catalog and a booklet?
Answer
They print almost the same way, but they do different jobs. The distinction is about purpose and content, not the production method.
| Catalog | Booklet | |
|---|---|---|
| Focus | Products, pricing, ordering | Guides, programs, information |
| Typical use | Sell a product line | Explain, inform, or present |
| Content | SKUs, photos, prices | Articles, schedules, instructions |
Because the binding and printing overlap, many teams use the same specs for both and simply change what goes on the pages.
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