Tobias Reed Production Knowledge Lead at 4OVER4.COM

Tobias is our voice for cutting, binding and large format, built from the knowledge of our production team, with over 20 years in printing.

Question

What size retractable banner should I get for a trade show?

Answer

The standard trade show retractable banner is 33" x 81". That width fits neatly inside a typical 10' x 10' booth, and the height puts your message at eye level for people walking the aisle. Step up to a wider format when you want more presence.

Size	Best for
33" x 81"	Standard 10x10 booths (most common)
47" x 81"	Wider booths, more visual impact
Mini tabletop	Counters and reception tables

Keep key headlines in the top third so they read above the crowd.
Leave the bottom few inches free of critical text. Part of it sits near the base.
A retractable stand rolls back into its base, so it travels and reuses easily.

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What size retractable banner should I get for a trade show?

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