Emma Davis Print Production Specialist at 4OVER4.COM
Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What lenticular effects can you produce?
Answer
Lenticular printing bends light through a ridged lens so the image changes as you tilt it. Several effects are possible, each creating a different kind of movement or transformation.
| Effect | What it does | Great for |
|---|---|---|
| Flip | Two images switch back and forth as the viewing angle changes | Before and after |
| Animation | A short sequence of frames plays like motion | Short action sequences |
| Morph | One image gradually transforms into another | Transformations |
| Zoom and 3D depth | Elements appear to move toward the viewer or float at different depths | Logos and portraits |
- The best effect depends on your message, artwork and frame count, and the team can advise on what will read cleanly.
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