Nadia Petrov Customer Education Lead at 4OVER4.COM
Nadia is our customer education voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What does 'Straight To Production' mean?
Answer
Straight To Production is a checkout option that skips the proof approval step. Your files still go through file review, and if they pass, the job moves into production automatically without waiting for your sign-off.
- You are not asked to approve a proof for that order, which removes the biggest source of delay.
- It authorizes the prepress team to make your files print-ready, with compliance fixes for size, bleed and trim.
- Once printing starts, major design or layout changes and file swaps are no longer possible.
- Choose it only when your artwork is final and print-ready. If you want a proof first, leave this option off.
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