Question
How does 4OVER4 handle Pantone color matching?
Answer
4OVER4 prints in CMYK, so a Pantone color is matched by converting it to its nearest CMYK build on press rather than printing a true spot ink. The press gets as close as the four-color process allows.
- Provide the exact PMS number when you order so the team knows your target.
- The press reproduces the closest CMYK equivalent it can achieve.
- Expect some shift from the printed Pantone chip, since CMYK covers a smaller color range than spot inks.
- Order a hard copy proof when the color is brand-critical, so you can confirm the result before the full run.
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