Sofia Ramirez, 4OVER4 design and templates voice (illustration)
Sofia Ramirez Design & Templates Editor at 4OVER4.COM

Sofia is our design and templates voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What paper stocks can I choose for Rack Cards?

Answer

Rack cards get handled constantly in high-traffic displays and need a stock heavy enough to stand upright without curling. Heavier weights of 14pt to 16pt resist bending much better; anything thinner flops over and will not hold its shape in a rack.

Stock or finishWhy choose it
14pt or 16pt cardstockRigid enough to stand tall and stay crisp
GlossyVivid color and a polished look
MatteSoft, glare-free, understated and easy to read
UV coatingExtra durability for high-touch environments
UncoatedA natural feel if visitors need to write on the card

For racks in busy lobbies or entrances, lean toward a heavier stock with UV or gloss.

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