Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.
What if my artwork is low quality?
Low-quality artwork does not just print silently. It gets flagged so you can decide whether to proceed or fix it first.
- If your artwork is low resolution and deemed passable for print, a warning is posted with your proofs.
- If it is not passable, you will get an email addressing the issue.
- You can then supply a higher-resolution file or approve the job as is.
- The safest fix is to replace low-resolution images with 300 dpi versions at final size.
Reviewing the proof is your chance to catch quality issues before anything prints.
If you approve a low-resolution file as is, the print matches exactly what you submitted. Upscaling a small image or raising its DPI setting adds no real detail, so start from the highest-resolution source you have and compare its pixel size with the final print size. When you upload a corrected file, a rep checks it and posts a new proof; there is no need to contact support.
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