Question
Why are smaller quantities more expensive per unit?
Answer
Small runs cost more each because the fixed costs of a print job do not shrink with the order. Setup, plate or die creation, and labor are spent once no matter how many pieces you print, so spreading them over fewer units raises the price of every piece.
| Cost type | Behavior |
|---|---|
| Setup and labor | Fixed, charged once per job |
| Plates or dies | Fixed, created once regardless of run size |
| Materials and ink | Variable, scale with the quantity printed |
Because the fixed portion is divided across more pieces at higher volumes, the per-unit price falls as quantity climbs. If your budget allows, a modest bump in quantity often lowers the cost per piece noticeably.
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