Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What happens if my image files are in RGB and low resolution?

Answer

Images that are both RGB and low resolution are the two things most likely to make a print look soft or off-color. RGB colors shift when converted for print, and low resolution leaves edges and text fuzzy.

For sharp, accurate results:

  • Use CMYK color mode so colors reproduce as expected
  • Build images at 300 DPI or higher at final size
  • Avoid enlarging small web images, which lowers effective resolution

If a file comes in as RGB or low resolution, it gets flagged during file review and a proof is posted showing the corrections for you to approve before printing.

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