Question
How fast is the sustainable packaging market growing?
Answer
Sustainable packaging is growing faster than the broader market as both buyers and regulators push for greener materials. Projections put the sustainable packaging market above $440 billion globally by 2027.
- Market size: projected above $440 billion by 2027.
- Willingness to pay: McKinsey research shows 60 to 70% of consumers will pay more for sustainable packaging.
- Leading materials: paper-based and recyclable options are gaining the most ground.
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