How are blank (unprinted) products priced compared to printed ones?

Blank, unprinted stock almost always costs less than the same item printed, because you skip the plates, ink, and press setup and only pay for the material itself. How much less depends on a few factors that also drive the price of printed jobs.

• Stock type: premium and specialty papers cost more blank or printed.
• Weight and thickness: heavier cardstock and thicker plastics raise the per-unit price.
• Size: larger cut sheets use more material.
• Quantity: the more you order, the lower the cost per piece.

Because prices move with material markets, the most reliable number is a live quote for your exact stock, size, and quantity rather than a fixed rule of thumb.