Nadia Petrov Customer Education Lead at 4OVER4.COM
Nadia is our customer education voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What are the most important brand loyalty statistics for small businesses?
Answer
For small businesses, the loyalty numbers that matter most are about retention economics, because keeping a customer is far cheaper than winning a new one.
- Retaining an existing customer costs roughly 5 to 7 times less than acquiring a new one.
- Repeat customers spend about 67% more on average than first-timers.
- With a limited budget, consistent branding and quality touchpoints tend to beat constantly chasing new leads on return.
Ready to order?
Get your standard business cards printed at 4OVER4
