Tobias Reed
Tobias Reed Production Knowledge Lead at 4OVER4.COM
Question

What's the right leading for body text on a business card?

Answer

Start leading at 130 to 150 percent of your font size. Business card text is typically small, so it needs more generous line spacing than standard body copy to stay readable.

Font sizeSuggested leading (130 to 150 percent)
7ptAround 9 to 10.5pt
8ptAround 10.5 to 12pt
10ptAround 13 to 15pt
  • Print a test at actual size, since cramped lines are easy to miss on screen.
  • If the text feels tight, increase the leading until each line breathes comfortably.

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