Tobias Reed Production Knowledge Lead at 4OVER4.COM
Tobias is our voice for cutting, binding and large format, built from the knowledge of our production team, with over 20 years in printing.
Question
What should an event planner budget for cards?
Answer
Budgeting for an event planner card splits into two parts: design and printing. Each scales with how custom and how premium you want to go.
| Cost area | Range |
|---|---|
| DIY with a template | Free to very low |
| Hiring a designer | Roughly $50 to $300 |
| Standard 14pt printing | Cents per card at volume |
| Premium 32pt with foil or spot gloss | Higher, for a stronger impression |
- Spend where it shows: if the card is a primary sales tool, custom design pays off.
- Consider durability: a waterproof, tear-resistant stock holds up through outdoor events and vendor fairs.
- Buy in bulk: the printing cost per card drops sharply as quantity rises.
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