Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What should an esthetician business card look like?

Answer

Match the card to your specialty so it previews the experience you offer. A medical-leaning practice and a trend-forward lash studio call for very different looks.

SpecialtyDesign direction
Medical estheticsClinical, structured layout on thick white stock
Lash and browBolder type, vertical orientation, on-trend color
Skincare and facialsSoft palette, calm spacing, premium finish
  • Consider a modern material: a frosted or translucent card stands out from every paper card in a client's collection.
  • Keep the brand consistent: the card should match your studio, packaging, and social feed.
  • Make booking obvious: a QR code or short link keeps the next step simple.

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