How much should I budget for brochure design in MS Word?

The design itself costs almost nothing when you build it in Word, since the software is usually already installed. Your real budget goes toward printing.

• Design: effectively free beyond your own time.
• Printing variables: paper stock, finish, quantity, and fold style set the price.
• Buy in volume: larger quantities drop the per-piece cost significantly.
• Match budget to quality: a wide range of paper types lets you dial the feel up or down without overspending.