Emma Davis Print Production Specialist at 4OVER4.COM
Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What color variations should I expect on reprints?
Answer
Exact color matching between two separate print runs cannot be guaranteed, which is normal for professional printing.
- Expect a possible deviation of up to 15 percent, which is within accepted printing tolerances.
- Send a physical color sample to use as a guide when consistency really matters.
- Ordering one larger run instead of several smaller reprints reduces run-to-run variation.
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