Question
What is the typical turnaround time for direct mail postcards?
Answer
Direct mail postcards take about 4 business days to produce, then need extra time for mailing and delivery.
| Stage | Typical time |
|---|---|
| Production | About 4 business days |
| Mailing processing | About 3 days |
| USPS delivery | Varies by destination |
- Total time in recipients' hands is production plus processing plus delivery.
- Build in a buffer if the mailing is tied to a dated promotion or event.
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