Marcus Chen
Marcus Chen Senior Content Strategist at 4OVER4.COM
Question

What format do I need to use for my mailing list when ordering direct mail postcards?

Answer

For direct mail postcards, your mailing list needs to be a CSV file that matches 4OVER4's format, which keeps the address merge clean and accurate.

  • Provide the list as a CSV (comma separated values) file
  • 4OVER4 supplies CSV templates that show the exact columns and order, and templates are size specific, for example 4x6 postcards have their own
  • Download the correct template from the product page, or request it from support
  • Match your headers and fields to the template, keep the column headers unchanged, and enter one recipient per row
  • Typical columns cover the recipient's full name, street address and unit, city, state, and ZIP
  • Save the completed file as CSV before submitting it with your order

Request the CSV template when you place your direct mail order, fill in your recipient data, and the team can confirm it is formatted correctly for printing.

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