Tobias Reed
Tobias Reed Production Knowledge Lead at 4OVER4.COM
Question

How thick are prestige printing products compared to regular cards?

Answer

Prestige products use much thicker stock than standard prints, and the difference is obvious the moment you pick one up. Where a standard business card is typically around 14pt, prestige cards go well beyond that.

  • Standard card: roughly 14pt, the everyday thickness.
  • Prestige card: significantly thicker, with a rigid, hefty feel closer to a credit card or beyond.
  • The result: a card that resists bending and signals quality by weight alone.

That added thickness is a big part of why prestige pieces feel so different in hand.

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