Tobias Reed
Tobias Reed Production Knowledge Lead at 4OVER4.COM
Question

Can I get both matte and glossy finishes on the same business card?

Answer

Yes, you can combine matte and glossy on a single card using spot UV. It lays a glossy, slightly raised coating over specific areas while the rest of the card stays matte.

  • Spot UV - a targeted gloss coating on chosen elements like your logo or name.
  • Contrast - the shiny spots pop against the matte background.
  • One card, two textures - no need for two separate print runs.

It is a popular way to draw the eye to a logo or headline without making the whole card glossy.

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