Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM
Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.
Question
How many words should a bumper sticker have?
Answer
Bumper stickers get read at a glance from a moving car, so clarity beats cleverness every time.
- Keep the message to seven words or fewer
- Use high-contrast colors so it reads from a distance
- Include one clear next step, like a short URL or QR code
- Leave breathing room so nothing crowds the trimmed edges
A scannable QR code linked to your landing page gives curious drivers an easy way to act while the message is still fresh in mind.
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