Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What does suede printing actually feel like?

Answer

Suede printing has a soft, velvety matte texture, a lot like real suede fabric or the inside of a high-end sunglasses case. It feels smooth without being slippery, and it has a warmth to it that glossy finishes lack.

  • Texture: soft and velvety, pleasant to hold.
  • Fingerprints: it hides them far better than a glossy surface.
  • Color: the surface absorbs light, giving colors a rich, deep appearance.

That tactile quality is the whole point: people notice a suede card the moment they touch it.

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