What data should a startup infographic include?

A strong startup infographic sets realistic expectations by pairing survival data with the practical numbers founders actually plan around. The goal is a clear, honest snapshot rather than a wall of stats.

• Survival rates: how many businesses make it past year one, year five, and year ten.
• Funding sources: where launch capital typically comes from.
• Revenue benchmarks: what healthy early revenue looks like for the model.
• Industry trends: sector-specific patterns that change the odds.
• Geographic or demographic breakdowns: useful when your audience is location-specific.

For print, set up the file at the right size and resolution so charts stay crisp at full scale.