Tobias Reed Production Knowledge Lead at 4OVER4.COM
Tobias is our voice for cutting, binding and large format, built from the knowledge of our production team, with over 20 years in printing.
Question
How do I lay out an event ticket that scans and reads clearly?
Answer
A clean ticket is easy to read, easy to scan, and hard to counterfeit. Set up the file correctly, then build a hierarchy so the most important details jump out.
- File setup: 0.125 in bleed, CMYK color, and 300 DPI for sharp printing.
- Limit fonts: two typefaces maximum keeps it clean and legible.
- Lead with the event name: make it the largest element, then date, time, and venue.
- Add a scannable code: a QR code of at least 0.75 in makes entry management fast.
If you use a tear-off stub, keep the essential entry details on both halves so a torn ticket still works at the door.
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