Marcus Chen
Marcus Chen Senior Content Strategist at 4OVER4.COM
Question

How much text can I fit on a printed card?

Answer

How much text fits on a card comes down to the size of the piece and the font you choose, since larger type and tighter spaces both reduce word count.

CardComfortable text
5" x 7" invitationAbout 80 to 120 words
4" x 6" postcardAbout 40 to 60 words on the message side
Business cardEssential contact info only
  • On a business card, stick to name, title, phone, email, and website.
  • Leave breathing room rather than filling every inch, which keeps the card readable.

Before you finalize, test your copy against the actual dimensions using a blank template so you can see whether it fits at a comfortable font size.

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