Question
How much should I budget for door hanger size?
Answer
Door hanger cost depends on four things: size, paper stock, finish, and quantity. Smaller hangers on lighter stock are the most economical choice for large door-to-door runs, while larger formats cost a bit more per piece but give you more room to sell.
| Size | Best for | Relative cost |
|---|---|---|
| 3.5" x 8.5" | High-volume distribution, simple offers | Lowest per unit |
| 4.25" x 11" | More copy, coupons, bigger visual impact | Slightly higher per unit |
- Stock: 14pt is the budget workhorse. Heavier stocks feel more premium and cost a little more.
- Quantity: runs of 1,000 or more bring the per-unit price down noticeably.
- Finish: gloss or matte coating adds durability for outdoor exposure at a small premium.
Watch for setup fees when comparing printers, since those can quietly change the real cost of a small run.
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