Tobias Reed
Tobias Reed Production Knowledge Lead at 4OVER4.COM
Question

Does aqueous coating change the color of my prints?

Answer

Slightly, and the shift depends on the finish you pick. The changes are subtle but worth planning for when color accuracy is critical.

FinishEffect on color
GlossMore saturated and vivid
SatinIn between gloss and matte
MatteSofter color, slightly reduced contrast

If your brand colors must match exactly, factor the finish into your proofing.

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