Emma Davis Print Production Specialist at 4OVER4.COM
Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What's the main reason startups fail?
Answer
The top killer is not competition, it is cash.
- Running out of cash is cited in about 38% of startup post-mortems, per CB Insights
- Underestimating operating costs and delaying revenue raise the risk
- Poor marketing ranks second among common causes
- Lack of real market need ranks third
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