How durable are velvet laminated cards?

Very durable. The lamination film is a protective layer bonded over the printed surface, and it shields the card from the everyday wear that leaves uncoated or gloss cards looking tired.

• Scratch and scuff resistant: the coating takes the abrasion instead of the print.
• Fingerprint resistant: the matte surface hides smudges that show up easily on gloss.
• Light moisture: the coating shrugs off minor dampness that would mark an uncoated sheet.
• Holds up in daily carry: stands up to wallets, pockets, and cardholders without creasing or wearing at the edges.
• Mailing and storage: survives envelopes and transit without fraying, which also makes velvet a strong choice for postcards.

In short, velvet cards keep their soft look and clean surface far longer than a comparable uncoated card.