Printing Articles - Stories, Ideas and Advice

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The real secret to mastering your direct mail budget isn't complicated. It comes down to one simple fact: a standard 4" x 6" postca...

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If you've ever planned a direct mail campaign, you know one of the first questions is always about size. The most common, go-to standard post...

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Standard postcard sizes generally fall between 4" x 6" and 6" x 9". The most common and budget-friendly choice is the 4"...

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When you hear "standard size postcard," your mind probably jumps to the classic 4" x 6" postcard. There’s a good reason for...

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Before you even think about launching a direct mail campaign, you need to get familiar with the rules of the road, and that means understanding t...

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Let's get one common question out of the way right up front: the actual physical size of a postage stamp almost never matters. What really co...