Kraft Postcards
4.8 (5)

Important Artwork Notice!
If you have CMYK images on your kraft product, when printing only 4-color, (ie: 4/0, or 4/4), colors will appear different to when printed on a white paper. CMYK images cannot be printed "true to color" on kraft cardstock without using a 5th Color White as a backer to your CMYK images(s). If you are color critical, please make sure to select Optional White Ink (ie: 5/0, or 5/5 if your job has double sided printing).
In addition, if you do not use a 5th Color White, elements in your design that are white will be blank (hence show the brown paper). The paper stock will affect the way that colors appear due to the slightly translucent quality of the ink (you will see the brown paper through the ink, especially in lighter shades). Colors in the orange, yellow, brown spectrum will tend to not be visible as the brown color of the paper will not contrast enough with the ink. This occurs with light and pastel colors as well. Review the information at the link provided before ordering this product.
Kraft Postcards That Feel as Good as They Look
Kraft Postcards bring a raw, earthy texture to your direct mail, event invitations, and brand promotions. 4OVER4 prints these on authentic kraft paper stock, giving every card that distinctive brown, unbleached look customers associate with handcrafted quality. With over 10 billion cards printed and 150,000+ businesses served, 4OVER4 knows how to make your Kraft Postcards stand out in any mailbox.
"We switched to Kraft Postcards for our seasonal menu announcements, and the response rate jumped. Customers actually kept them on their fridges. The texture made all the difference."
- Rachel K., Restaurant Owner β β β β β
There's something about kraft paper that says "we care about the details." It's sturdy. It's tactile. It doesn't scream corporate - it whispers authenticity. That's why Kraft Postcards work so well for brands that want to connect on a personal level. Coffee shops, boutique retailers, organic skincare lines, farm-to-table restaurants - they all gravitate toward this stock because it matches their identity.
You can print full-color designs on kraft stock, and the results are striking. Colors appear slightly muted against the brown background, creating a vintage, letterpress-inspired aesthetic without the letterpress price tag. White ink printing is also an option if you want bold contrast against the natural brown surface. Either way, your Kraft Postcards will look intentional and polished.
Looking for other postcard options? Browse the full range at Postcards Printing to compare stocks and finishes. If you want something completely different, check out 3D Postcards for an eye-catching dimensional effect.
Kraft Postcards aren't just for mailing. Use them as product inserts, thank-you notes, event RSVPs, or loyalty program cards. Their rigid feel holds up in packaging, and the natural look pairs perfectly with twine, wax seals, or hand-stamped details. They're a blank canvas for creativity that already comes with built-in character.
4OVER4 also offers Green Printing options, so you can feel good about your environmental footprint while sending out postcards that look genuinely organic. Kraft stock is recyclable and biodegradable, making it a smart choice for eco-conscious brands.
Whether you're running a direct mail campaign of 5,000 or printing 100 thank-you cards for your Etsy shop, Kraft Postcards deliver that warm, handmade feel at commercial printing speed. No minimum order headaches. No compromises on print quality.
Kraft Postcards - Sizes, Stocks, and Print Specs
Kraft Postcards from 4OVER4 are available in multiple sizes and configurations. Here are the available paper types, finishes, and printing options you can choose from:
Paper Type
Ink Color
Proof Options
Need your Kraft Postcards fast? Here's a breakdown of production and turnaround options:
- 2 Business Days
- 5 Business Days
All specs are based on 4OVER4's current product configuration. For dimensional or lenticular alternatives, take a look at 3D Postcards - a completely different format that adds motion and depth to your mailers.
Every Kraft Postcard order includes a free digital proof before printing begins. You'll see exactly how your design translates to kraft stock, so there are no surprises when the box arrives. Files should be submitted in CMYK color mode for the most accurate color reproduction on the natural brown surface.
Paper Stocks Behind Your Kraft Postcards
The defining feature of Kraft Postcards is the paper itself. Kraft stock is made from unbleached wood pulp, which gives it that signature brown tone and rough, organic texture. It feels different from coated or glossy stocks the moment you pick it up. That tactile difference is what makes people pause and actually read your message.
4OVER4 offers kraft paper in weights suitable for postcards - thick enough to meet USPS mailing requirements and sturdy enough to survive the postal system without bending or tearing. The stock has a natural rigidity that holds its shape, even in larger formats like 6x9 or 6x11.
"I ordered Kraft Postcards for our candle brand's holiday promotion. The paper felt premium and rustic at the same time - exactly the vibe we wanted. Customers kept asking where we got them printed."
- Marcus D., Small Business Owner β β β β β
Because kraft is uncoated by default, ink absorbs slightly into the fibers. This creates a softer, more muted color palette compared to bright white stocks. Designs with earth tones, dark colors, and bold typography tend to pop beautifully on kraft. If you need crisp white elements, white ink printing is the way to go.
4OVER4 sources kraft stock that's consistent in color and thickness across every print run. You won't get one batch that's light tan and another that's dark brown. Consistency matters when you're building brand recognition through direct mail, and the kraft material 4OVER4 uses delivers that reliability.
Kraft paper is also naturally recyclable and compostable. For brands that prioritize sustainability, this material choice sends a message before customers even read a word on the card.
Finish Options for Your Kraft Postcards
Kraft Postcards have a distinctive uncoated surface by default, but 4OVER4 offers finish options that let you customize the look and feel even further. The right finish can protect the print, add visual interest, or create contrast between different design elements.
An uncoated finish keeps the raw kraft texture fully intact. Ink sits on the surface with a matte, natural appearance. This is the most popular choice for brands going all-in on the organic, handmade aesthetic. It's also the best option if you want recipients to write on the card with pen or pencil.
For added durability, a matte coating protects the printed surface from smudging and fingerprints while maintaining a low-sheen, understated look. It doesn't change the kraft feel dramatically but does give the card a slightly smoother hand.
Some designs benefit from spot UV coating - a glossy, raised finish applied to specific areas like logos or headlines. On kraft stock, spot UV creates a dramatic contrast between the rough paper and the slick, shiny coating. It's an attention-grabber without being over the top.
4OVER4 lets you preview finish options during the ordering process, so you can match the right finish to your Kraft Postcards design before committing.
Real Ways Businesses Put Kraft Postcards to Work
Kraft Postcards aren't a niche product. They work across dozens of industries because the natural aesthetic translates to trust, warmth, and authenticity. Here's how real businesses use them.
Coffee Shops and Cafes
Local coffee shops print Kraft Postcards as loyalty punch cards, seasonal drink announcements, and grand opening invitations. The kraft texture matches the cozy, artisanal vibe of specialty coffee. A stack of 500 postcards at the register costs less than a single social media ad - and they stick around longer.
E-Commerce Brands and Etsy Sellers
Online sellers slip Kraft Postcards into every package as thank-you notes or discount code cards. The handmade feel of kraft paper reinforces the "small batch" identity that customers love. It's a simple touch that drives repeat purchases and five-star reviews.
Wedding and Event Planners
Kraft Postcards make beautiful save-the-dates, RSVP cards, and event detail inserts. Paired with calligraphy-style fonts and floral illustrations, they fit rustic, boho, and farmhouse wedding themes perfectly.
Real Estate Agents
Agents use Kraft Postcards for "just listed" and "just sold" neighborhood mailers. The natural paper stands out against the glossy junk mail in every mailbox, which means higher open rates and more calls.
Nonprofits and Community Organizations
Fundraiser invitations, volunteer appreciation cards, and donation appeals all hit harder on kraft stock. The earthy, unpretentious material signals that your organization cares about substance over flash.
Browse design inspiration below to get started with your own Kraft Postcards:
Design Templates for Order Custom Premium Kraft Postcards Pri
What Do Kraft Postcards Cost?
Kraft Postcards pricing at 4OVER4 scales with quantity - the more you order, the lower the per-card cost. That's standard volume pricing, and it makes bulk direct mail campaigns surprisingly affordable.
Here's the current pricing breakdown for Kraft Postcards:
| Quantity | Price Per Unit |
|---|---|
| 100 | $0.28 |
| 250 | $0.16 |
| 500 | $0.15 |
| 1,000 | $0.15 |
The more you order, the lower your price per unit.
Every order includes a free digital proof and quality inspection at no extra charge. No hidden setup fees. No surprise art charges. The price you see is the price you pay, plus shipping.
Shipping and Production Times for Kraft Postcards
4OVER4 delivers Kraft Postcards with a 99.8% on-time delivery rate, and 82% of orders ship early. That means your postcards usually arrive before the estimated date, not after.
Standard production takes a few business days depending on the order size and finish options you select. Rush production is available if you're working against a tight deadline - event invitations, product launches, or last-minute campaigns.
Shipping options range from ground to express. Ground delivery works for most planned campaigns. Express shipping gets your Kraft Postcards to your door faster when timing is critical.
4OVER4 packs every postcard order in sturdy, crush-resistant packaging. Your kraft stock arrives flat, clean, and ready to mail or distribute. No bent corners. No damaged prints.
How to Set Up Your Kraft Postcards File
Submit your Kraft Postcards design as a print-ready PDF in CMYK color mode at 300 DPI resolution. Include 0.125" bleed on all sides if your design extends to the edge of the card.
Keep important text and logos at least 0.125" inside the trim line. This safety margin prevents anything critical from getting cut off during production.
Remember that kraft stock has a brown base color. White areas in your design will appear brown unless you specify white ink printing. Design with the kraft background in mind for the best results.
Why 150,000+ Businesses Order Kraft Postcards from 4OVER4
4OVER4 has been printing since 1999 - that's 25+ years of experience with 350+ products and 10,000+ reviews averaging 4.8 out of 5 stars. When you order Kraft Postcards here, you're working with a printer that's handled over 10 billion cards.
Every Kraft Postcards order is backed by 4OVER4's guarantees. Found a lower price somewhere else? The Price Match guarantee means 4OVER4 will match it. Quality not what you expected? 4OVER4 makes it right - 100% guaranteed.
"I've printed Kraft Postcards with three different companies. 4OVER4 is the only one that got the color consistency right every single time. The kraft stock is thick, the print is sharp, and the turnaround is fast."
- Tanya L., Marketing Director β β β β β
For brands that care about sustainability, 4OVER4's Green Printing program means your Kraft Postcards are produced with environmentally responsible practices. Kraft paper is already recyclable, and 4OVER4 takes it a step further with eco-conscious production.
Need help with your order? The support team is available to walk you through paper selection, file setup, and finish options. That's the Price Match and service guarantee working together - competitive pricing with real human support behind it.
Your Kraft Postcards Questions, Answered
What sizes do Kraft Postcards come in?
Kraft Postcards are available in standard postcard sizes including 4x6, 4.25x5.5, 5x7, 6x9, and 6x11. Larger formats work great for direct mail campaigns, while smaller sizes are perfect for thank-you inserts and event invitations. Check the specs section above for the full list of available dimensions.
How long does it take to receive Kraft Postcards?
Standard production typically takes a few business days, plus shipping time. 4OVER4 ships 82% of orders early, so you'll likely get your Kraft Postcards ahead of schedule. Rush production is available for time-sensitive projects. Visit the Help Center for detailed turnaround estimates based on your order size.
Can I customize Kraft Postcards with my own design?
Yes. Upload your own print-ready PDF, or use 4OVER4's design templates to build your layout from scratch. Full-color printing and white ink options are both available on kraft stock. You'll receive a free digital proof before printing begins so you can approve the final look.
What finish options are available for Kraft Postcards?
Kraft Postcards can be ordered with an uncoated finish for the raw kraft texture, matte coating for smudge protection, or spot UV for glossy accents on specific design elements. The uncoated option is the most popular because it preserves the natural, tactile feel of the kraft paper.
Is rush delivery available for Kraft Postcards?
Yes, 4OVER4 offers rush production and expedited shipping for Kraft Postcards. If you're facing a tight deadline for an event, product launch, or seasonal campaign, rush options can cut your turnaround a lot. Select rush during checkout and choose express shipping for the fastest delivery.
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Frequently Asked Questions
You can dominate the competition with cards that will impress any audience.
What material and thickness options are available for kraft postcards?
Kraft postcards are made from 100% recycled Kraft paper for an eco-friendly, rustic look. You can choose standard 18 pt stock or upgrade to ultra-thick options up to 80 pt for a premium, tactile feel. This thickness range helps your message feel substantial and durable while staying sustainably produced.
Can I customize kraft postcards with my own artwork or templates?
Yes. You can customize your kraft postcards using our online designer tool to create your design, upload your own design, or use our templates. Our online designer includes templates for kraft postcards, making it easy to start quickly, adjust layouts, and ensure your design fits the selected size and printing option.
How long does production take for kraft postcards?
The description doesnβt list a specific production timeline for kraft postcards. Youβll be able to review available turnaround and any rush options during checkout based on your selected size, thickness (18 pt up to 80 pt), printing choice (including white/black or full color), and optional add-ons like edge painting.
What's the minimum order for kraft postcards, and whatβs the starting price?
The minimum order quantity for kraft postcards is 100 units, making them accessible for small tests or larger campaigns. Pricing starts at 28.49, with final cost depending on your chosen size (such as 4"x4", 5"x7", or 6"x9"), thickness (18 pt to 80 pt), and upgrades like edge painting.
Do you provide blank templates or an online designer for file setup?
Yes. You can download blank templates, design in your preferred software, and upload the finished file for printing. If youβd rather build it online, you can use our online designer tool, which includes templates for kraft postcards, helping you set up artwork properly for your selected postcard size and print option.
Is edge painting available on kraft postcards, and what colors can I choose?
Yes, optional edge painting is available to add a distinctive finish to your kraft postcards. You can choose unique colors such as Metallic Gold and Fluorescent Green, among others, to create a standout look. Combined with ultra-thick stocks (up to 80 pt), edge painting can enhance the premium, tactile feel."""








