Velvet Postcards
4.9 (104)

Important Artwork Notice!
Available on postcards, business cards, invitations, greeting cards, trading cards, bookmarks and more!
Velvet Postcards That People Actually Want to Touch
Velvet Postcards from 4OVER4 are premium printed postcards with a soft, velvety lamination that feels unlike anything else in your mailbox. With 10 billion+ cards printed and 150,000+ businesses trusting 4OVER4, these postcards deliver a tactile experience that stops people mid-sort and makes them pay attention to your message.
Here's the thing about direct mail - most of it goes straight into the recycling bin. You've got maybe two seconds before someone decides your postcard is worth reading or worth tossing. Velvet Postcards change that equation entirely. The moment someone touches that silky, suede-like surface, they pause. They flip it over. They read it. That's the whole point.
"We switched to Velvet Postcards for our salon's monthly promotions, and our response rate jumped noticeably. Clients actually bring them in and comment on how soft they feel. It's a conversation starter before they even read the offer."
- Rachel K., Salon Owner
The velvet lamination creates a rich, matte finish with a texture that's hard to describe until you hold one. Think of the softest suede you've ever touched - that's close. It transforms a standard postcard into something that feels expensive, intentional, and worth keeping. For businesses sending Postcards Printing campaigns, that tactile difference translates directly into higher engagement.
Velvet Postcards work for just about any scenario where you want to make an impression. Real estate agents use them for listing announcements that homeowners pin to their fridges. Boutique hotels mail them as thank-you notes that guests keep as souvenirs. Wedding planners send save-the-dates that feel as premium as the event itself. Event promoters hand them out at trade shows where they stand out against a pile of glossy flyers.
The velvet coating doesn't just feel good - it also protects your print. Colors stay rich and saturated beneath the lamination. There's no fingerprint smudging, no scuffing during transit. Your postcards arrive looking exactly as sharp as they did coming off the press.
If you're looking for something even more eye-catching, check out 3D Postcards for lenticular motion effects, or explore 3D Postcards for additional dimensional options. Browse the Showcase to see what other businesses have created, and grab Free Business Cards to test 4OVER4's print quality before committing to a larger Velvet Postcards order.
4OVER4 prints every Velvet Postcard on thick, rigid stock that won't bend or warp in the mail. Combined with that distinctive soft-touch surface, you're sending something that communicates quality before a single word gets read. That's the kind of first impression that actually moves the needle.
Sizes, Stock, and Specs for Your Velvet Postcards
Velvet Postcards from 4OVER4 are built on premium card stock with velvet lamination applied for that signature soft-touch feel. Every detail - from paper weight to coating - is designed to make your mailer stand out. Below you'll find the full range of available specifications including sizes, paper options, and printing configurations.
Here are the available paper types, finishes, and printing options you can choose from:
Paper Type
Ink Color
Proof Options
Production times vary depending on your order size and selected options. 4OVER4 maintains a 99.8% on-time delivery rate, so your Velvet Postcards arrive when you need them. Check the turnaround schedule below to plan your campaign timeline.
- Same Day
- 2 Business Days
- 4 Business Days
According to the Printing Industries of America, heavier card stocks with specialty coatings consistently outperform standard postcards in direct mail response rates. The velvet lamination on these postcards adds both durability and a premium feel that recipients associate with higher-value brands.
Paper Stocks Behind the Velvet Feel
The material you choose for your Velvet Postcards determines everything - how thick they feel in hand, how colors reproduce, and how durable they are during mailing. 4OVER4 offers 60+ paper types across its product line, and the stocks available for Velvet Postcards are specifically chosen to pair with velvet lamination for the best possible result.
The base stock for Velvet Postcards is a heavy, coated cardstock. This isn't flimsy printer paper. It's a rigid, big card that holds its shape in transit and feels solid between your fingers. The thickness matters because the velvet lamination bonds to the surface, and a thicker base gives you that satisfying heft when someone picks up your postcard.
"I ordered Velvet Postcards on the thickest stock available for our gallery opening invitations. The weight alone made people treat them like keepsakes rather than junk mail. Several guests told me they kept them on their desks."
- David L., Gallery Director
Coated stocks work best with velvet lamination because the smooth surface allows the laminate to adhere evenly. This creates that consistent, uniform softness across the entire card. Uncoated stocks have texture that can interfere with the lamination process, which is why 4OVER4 pairs velvet finish specifically with compatible card weights.
The paper's coating also affects color vibrancy. Coated stocks produce sharper, more saturated colors because ink sits on the surface rather than absorbing into the fibers. When you add velvet lamination on top, those colors get a muted, elegant quality - vivid but not glossy. It's a look that screams sophistication without trying too hard.
For the exact stock options and weights available for your Velvet Postcards, refer to the specifications section above. 4OVER4 lists every compatible paper option in the product configurator so you can see exactly what you're getting before you order.
Finish Options That Set Velvet Postcards Apart
Velvet Postcards already come with the star of the show - that soft, suede-like velvet lamination. But 4OVER4 gives you additional finish options to customize the look and feel even further. The right combination of finishes can take your postcard from "nice" to "how did they make this?"
The velvet lamination itself is the primary finish. It's a specialty matte coating that transforms the card surface into something people instinctively want to run their fingers across. Unlike standard matte or gloss lamination, velvet has a depth to it - a richness that photographs can't fully capture.
Some Velvet Postcards can be paired with spot UV coating for contrast. Imagine a velvety soft background with your logo popping in high-gloss raised UV. The combination of textures - soft and shiny on the same card - creates a striking visual and tactile contrast that grabs attention instantly.
4OVER4 also offers foil stamping options on select postcard products. Gold or silver foil on a velvet surface looks absolutely stunning. The metallic sheen against the matte velvet background creates a luxury feel that's perfect for high-end invitations, VIP event announcements, or premium brand promotions.
Check the product configurator for all available finish combinations on your specific Velvet Postcards order. Not every finish pairs with every size or stock, so the configurator shows you exactly what's possible.
Real Ways Businesses Put Velvet Postcards to Work
Velvet Postcards aren't just pretty - they're a strategic tool. The tactile difference gives businesses across dozens of industries an edge in getting their message noticed, read, and acted on. Here's how real businesses use them.
Real estate agents mail Velvet Postcards as "just listed" and "just sold" announcements. In a mailbox full of glossy flyers, the soft-touch surface immediately signals quality. Homeowners associate that premium feel with a premium agent - someone who pays attention to details.
Boutique retailers and salons use them for seasonal promotions and loyalty rewards. A velvet postcard with a 20% off offer feels like a personal invitation, not a mass mailer. Clients are more likely to tuck it in their purse and bring it in rather than toss it.
Event planners and wedding coordinators send save-the-dates and event invitations on Velvet Postcards. The texture sets the tone for the event before guests even read the details. It says "this is going to be special" without a single word.
Restaurants and hospitality brands hand them out as comment cards, menu highlights, or grand opening invitations. The hefty feel and soft surface make diners want to keep them - and share them. That's organic marketing you can't buy.
Startups and tech companies use Velvet Postcards at trade shows and conferences. When you're competing with hundreds of exhibitors for attention, a postcard that feels different gets remembered. Attendees sort through their stack of materials later, and the velvet one always gets a second look.
Browse design templates below to kickstart your own Velvet Postcards project, or start from scratch with a blank template.
Design Templates for Order Premium Velvet Postcards For Custo
What Velvet Postcards Cost (and Why They're Worth It)
Velvet Postcards are a premium product, and the pricing reflects that. But here's the thing - the per-unit cost drops a lot as your quantity goes up. 4OVER4 structures pricing so that larger orders give you serious savings per card.
The base price includes velvet lamination, full-color printing, and quality inspection on every order. No hidden setup fees. No surprise art charges. What you see in the configurator is what you pay.
Here's the current pricing breakdown for Velvet Postcards:
| Quantity | Price Per Unit |
|---|---|
| 250 | $0.35 |
| 500 | $0.17 |
| 1,000 | $0.11 |
| 2,500 | $0.09 |
| 5,000 | $0.06 |
| 10,000 | $0.06 |
The more you order, the lower your price per unit.
When you compare the cost per impression against digital ads or standard mailers, Velvet Postcards consistently deliver better engagement per dollar spent. A postcard someone keeps on their desk works harder than an email that gets deleted in three seconds.
When Your Velvet Postcards Ship and Arrive
4OVER4 maintains a 99.8% on-time delivery rate, and 82% of orders actually ship early. That means your Velvet Postcards are more likely to arrive ahead of schedule than behind it.
Standard turnaround for Velvet Postcards depends on your order size and selected options. Production begins after your proof is approved, so the faster you sign off, the sooner your cards hit the press.
Rush options are available if you're working against a deadline. 4OVER4 offers expedited production and shipping upgrades at checkout. You'll see the exact delivery date estimate before you place your order - no guessing.
Shipping costs are calculated based on your delivery address and selected speed. Large orders ship via ground for the best value. Smaller orders can go priority or express if timing is tight. Every shipment includes tracking so you know exactly where your Velvet Postcards are at every step.
For time-sensitive campaigns like event promotions or seasonal sales, plan to order at least 7-10 business days before your drop date. That gives you comfortable margin for production, proofing, and delivery.
Setting Up Your Velvet Postcards Files
Getting your Velvet Postcards files right the first time saves you time and avoids reprints. Here's what 4OVER4 needs from you.
Submit files in CMYK color mode at 300 DPI resolution. PDF format is preferred, but 4OVER4 also accepts AI, PSD, and EPS files. RGB files will be converted to CMYK, which can shift colors slightly.
Include a 0.125" bleed on all sides if your design extends to the edge. Keep all critical text and logos at least 0.125" inside the trim line. Anything closer to the edge risks getting cut off during finishing.
If you're adding spot UV or foil elements, you'll need a separate layer or file indicating exactly where those finishes go. 4OVER4 provides downloadable templates for every Velvet Postcards size to make setup easy. Grab the right template from the product page before you start designing.
150,000+ Businesses Choose 4OVER4 for Velvet Postcards
4OVER4 has been printing since 1999 - that's 25+ years of experience with 350+ products and 10 billion+ cards printed. When it comes to specialty products like Velvet Postcards, that experience shows in every card.
Every order comes backed by 4OVER4's guarantees. If the print quality doesn't match your approved proof, 4OVER4 reprints it free. The Price Match guarantee means you won't find a better deal elsewhere - if you do, 4OVER4 matches it.
With 10,000+ reviews and a 4.8/5 star rating, the track record speaks for itself. Businesses come back because the quality is consistent, the turnaround is reliable, and the support team actually helps when something comes up.
"We've ordered Velvet Postcards from 4OVER4 three times now for our quarterly client appreciation mailers. The quality hasn't dipped once. Our clients literally tell us these are the nicest postcards they've ever received."
- Marcus T., Financial Advisor
4OVER4's Price Match policy means you're getting premium velvet lamination at competitive prices. Combined with that 99.8% on-time delivery rate, there's no reason to gamble on an unproven printer for something this important.
Your Velvet Postcards Questions, Answered
What sizes do Velvet Postcards come in?
4OVER4 offers Velvet Postcards in multiple standard sizes including popular options like 4"x6", 5"x7", and 6"x9". The exact sizes available depend on stock and finish selections. Check the product configurator for all current size options, or visit the Showcase to see examples in different dimensions.
How long does it take to receive Velvet Postcards?
Standard production takes a few business days after proof approval, plus shipping time based on your location. 4OVER4 ships 82% of orders early, so you'll likely get them sooner than expected. Exact turnaround estimates appear at checkout based on your specific order configuration.
Can I customize Velvet Postcards with my own design?
Absolutely. Upload your own artwork in PDF, AI, PSD, or EPS format at 300 DPI in CMYK color mode. 4OVER4 also provides free downloadable templates sized to each Velvet Postcards option. If you need help, visit the Help Center for file setup guides and design tips.
What finish options are available for Velvet Postcards?
The primary finish is the velvet (soft-touch) lamination that gives these postcards their signature feel. Depending on the product configuration, you may also add spot UV coating for a gloss-on-matte contrast effect, or foil stamping for metallic accents. Available combinations vary by size and stock.
Is rush delivery available for Velvet Postcards?
Yes. 4OVER4 offers rush production and expedited shipping options at checkout. Rush turnaround cuts production time a lot, and you can pair it with priority or express shipping for the fastest possible delivery. Rush fees vary by order size, so you'll see exact pricing before confirming your order.
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Frequently Asked Questions
You can dominate the competition with cards that will impress any audience.
What thickness and materials are used for velvet postcards?
Velvet postcards are printed on thick 16-point premium cardstock, then laminated with a 1.5 mil soft velvet laminate. This creates a finished postcard thatβs about 19 pt thick, with a smooth, muted look and a soft-touch feel. The velvet lamination also adds scratch resistance and helps extend the life of the print.
Can I customize velvet postcards with my own artwork or text?
Yes. You can fully customize velvet postcards using your own artwork and messaging to create a unique, premium-looking piece with a suede-like soft-touch finish. You can use our online designer tool to create your design, upload your own design or use our templates. Our online designer includes templates for velvet postcards.
How long does production take for velvet laminated postcards?
Production is available in fast turnaround options ranging from 0 to 4 business days, depending on how quickly you need your velvet postcards completed. This gives you flexibility for anything from last-minute promotions to planned campaigns, while still getting the same thick 19 pt feel and velvet laminate finish.
What's the minimum order cost for velvet postcards?
Velvet postcards start at $87.15. The description highlights affordable pricing for a premium, velvet-laminated product, but it doesnβt specify a required minimum quantity. The starting price reflects the entry-level cost for printing on 16 pt cardstock with the 1.5 mil velvet lamination that brings the total thickness to about 19 pt.
Do you provide templates or an online designer for setting up my velvet postcard file?
Yes. You can use our online designer tool to create and set up your velvet postcards, including access to templates designed specifically for this product. Upload your own design or use our templates to build your layout. This helps you prepare artwork that prints cleanly and looks great under the velvet laminate.
Is the velvet lamination meant to reduce color cloudiness and improve durability?
Yes. The velvet lamination is designed to deliver a soft-touch, luxurious feel while also being scratch resistant and extending the life of the print. It also reduces a milky appearance, helping printed colors stay more intact or opaque. The finish gives a muted, subtle effect that feels premium and distinctive.








