Color Postcard Printing: A Must-Have Marketing Tool
Looking for a powerful marketing tool? You've found one of the most effective tools out there. Businesses across all industries continue to use classic color postcard printing because they engage potential customers with vibrant finishes and a clear message.
One of the greatest advantages of personalized postcards is that when your recipients see your custom pieces, they immediately think of your business, product or services. In other words, you improve your brand visibility while building trust.
These small, inexpensive tools can boost brand awareness, get the word out about your latest sale or jazz up a party favor in a remarkable way. We at 4OVER4.COM, offer them for every occasion, whether you're a lawyer promoting legal services or an artisan selling your latest creations.
These versatile tools serve a range of applications including:
- Special discounts
- Product launches
- mail campaigns
- street marketing
- Box inserts
57% Of People Agreed That Postcard Marketing Makes Them Feel More Valued
Direct mail achieves a 4.4% response rate, compared to 0.12% for email. Since consumers are constantly overwhelmed by unsolicited advertising emails, it's advantageous to use a promotional tool that's pleasing to look at and which arrives on a much less-cluttered channel.
57% of respondents said that color postcards make them feel more valued and create a more authentic relationship, as stated by recent research. So, it's wise to use them to create a positive emotional connection with your audience.
According to a Gallup report, 36% of people under the age of 30 look forward to checking their mailboxes every day. This fact alone means it's smart to consider a direct marketing campaign that gets right in the hands of your potential customers.
Full Color Postcards: Why You Should Print Your Own
In a world full of digital advertising, it's refreshing to convey a message with a more personal touch. Reach out to your clients or loved ones in style and showcase your logo, imagery or artwork like no one else. Whether you're promoting your business, event, or just creating fun invitations, start with an awesome print card.
Wondering why these classic tools are still used today? Below are some of the reasons for using eye-catching postcards:
- They can make a powerful impression
- They're tangible pieces
- They're versatile - you can use them for multiple purposes
- They're relatively inexpensive
- They're small and fit conveniently in a bag or coat pocket
- They look professional and appealing to the eye
- They help build your brand
Tips For Designing The Perfect Custom Color Postcard
How can you stand apart from your competitors? How do you develop a memorable brand identity? How do you tell a story without saying a word? By designing an aesthetically pleasing piece!
To help recipients remember your brand, we feature key tips to make your marketing pieces look professional and easy to remember:
- Present your message clearly - you don't need extra text or irrelevant pictures
- Craft a message that gets to the point
- Track the success using a discount, special offer or QR code
- Convey your message in a creative way - come up with a funny message, hilarious images, or unpredictable pun.
- We have said it before and we will say it again - proofread! We offer free proofs before you pay, so you get one last chance to make corrections before the printing presses warm up.
Premium Postcards vs Other Print Materials
Order photo postcards to promote your newest products or showcase your latest travel adventure. Well-thought-out designs are appealing to the eye, cost-effective and easy to handle. Strengthen your brand image, make a unforgettable statement or say "thanks" in a remarkable way.
Want to check out other popular print products? Take a look at this comparison chart:
|Product||Sizes||Paper Stock||Minimum Order Quantity||Print Turnaround|
|Postcards||Various Sizes Available And Custom Sizes||Multiple Paper Stocks Available||50||Few Business Days
Or Same day option Depending On Category
|Labels||Multiple sizes and shapes||Uncoated, Semi-Gloss and High-Gloss Label||25||5 Business Days
Same day option available
|Cube Boxes||2 Convenient Sizes||14pt Uncoated cover, 18pt Cover||50||7 Business Days|
|Hangtags||7 Sizes Available Custom Sizes||Multiple Paper Stocks Available||50||5 Business Days
Same day option available
Get Business Postcard Printing From 4OVER4.COM
If you're looking for something fresh and unique, consider adding one of our luxurious finishes. We've got a style for every taste. If you're on a tight budget, choose our standard option. Mini cards, oversized pieces or die cuts are perfect for creating a unique look. Do you want to show your commitment to the planet? We've got recycled kraft paper stock for you. If your goal is to make a striking impression, go with a raised spot UV finish. We at 4OVER4.COM, meet every taste, need and budget.
Want to know more about your custom options? Here's a look:
- 19 Categories - From standard to wonderfoil finish, we can make your marketing campaigns stand out with a range of styles.
- Low minimums - Perfect for individual purposes or startup marketing.
- Top Quality paper stocks - We provide a variety of paper stocks, from uncoated paper to ultra thick stock.
- Mini, Oversized or custom sizes - Order the best size that fits your marketing purpose.
- Die Cut Shapes - Ideal for those who want to dare to be different with an unconventional shape.
- Luxurious Finishes - Choose gloss lamination, raised spot UV, velvet lamination or metallic foil to add pizzazz to your design and pictures.
- Order From 1 to 12 Sets
- Free online or next day hard copy proof
- 0 to 7 business day turnarounds
As you can see, we offer a wide range of sizes, stocks, and finishes to provide every option for any print project you have in mind. From massive marketing campaigns to personal announcements, we supply premium quality flyers for big and small orders.
At 4OVER4.COM, we're committed to providing you with quality print products that are affordable. By using the latest printing technologies, a straightforward ordering process and quick turnaround times, we have become a trusted printing partner across the United States. Order your Postcard printing in NYC today!
How can I save money on my prints?
You can check out our daily deals page to view the amazing discounts we offer every day, or you can use live chat to ask about our current sales.
How fast can you print my postcards?
We can print your orders even the same day (depending on the category you order) if your order is approved before noon EST.
What type of proof will I receive?
You can receive a free online proof, which is sent via email or a next day hard copy proof for a small fee.
Important Artwork Notice!
- Standard and Custom Sizes
- High Gloss UV Coating Available
- Optional Rounded Corners
- Matching Blank Envelopes
- Multiple Sets Available
- Low 50Minimums
- Ready in 0 to 5 Days
Available Paper Types:
- 14pt Gloss Cover
- 15pt Cover, Gloss 1 Side (30% PCW)
- 16pt Gloss Cover
- 24pt Ultra Thick Gloss Cover
- 100# Silk/Matte Cover
- 14pt Uncoated Cover (30% PCW)
- 14pt Cream Uncoated Cover (30% PCW)
- 16pt Uncoated Cover
- 16pt Uncoated with Soft Touch
- 18pt Uncoated Cover (100% PCW)
- 18pt Cream Uncoated Cover
- 13pt Uncoated Cover (100% PCW)
Also in This Category:
- Black Postcards
- Die Cut Postcards
- Folded Postcards
- Gloss Laminated Postcards
- Kraft Postcards
- Layer Cake Postcards
- Metallic Foil Postcards
- Mini Cards
- Oversized Postcards
- Prestige Collection
- Raised Foil Postcards
- Raised Spot UV Postcards
- Silk Postcards
- Soft Touch Postcards
- Spot UV Postcards
- Velvet Postcards