Description

Cheap Catalog Printing for Retailers on a Tight Budget

Are you a startup or small business owner on a tight budget? A retailer trying to cut costs? Consider cheap catalog printing from a printer that doesn't skimp on quality! Catalogs are a necessity for introducing products to customers, but they're not always the most affordable marketing materials. Our cost-effective catalogs won't compromise the appearance of your products!

Perfect for companies with a myriad of products or services, custom catalogs serve as direct-mail pieces and presentation materials. They showcase your brand in a detailed way! Retail, construction, automotive, tourism and health care businesses use them to inform customers and prospects about their products, services, promos, seasonal sales, vision and mission.

We offer you a broad range of premium paper stocks and full color printing for vibrant images with crisp color. Not only are our catalogs professional and distinctive, the thick cover exudes sophistication. And, with up to 60 pages available to you, there's lots of room for all your customized images, text, product listings and much more. Give our catalog printing services a try!

Reasons the Print Catalog is a No-Brainer for Retailers

Direct-mail catalogs are an efficient and quick way to put your products in front of a targeted audience. They've proven to be a highly- effective marketing medium! Catalogs not only tell your customers who you are and what you offer, but also have the ability to pitch promo offers and make ordering easy. It's no wonder 12 billion catalogs were mailed to customers last year, according to The New York Times! Here are other reasons that make inexpensive catalog printing a no-brainer for smart retailers:

  • They Still Pack a Punch - Research conducted by global management consulting firm Kurt Salmon, stated that a mind blowing 86% of women say they have bought a product after seeing it in a print catalog. Powerful evidence like this is the reason retail stores still use catalogs in their marketing strategies. This tool engages the reader, prompting them to start the buyer's journey.
  • They Bolster In-Store and Internet Sales - The use of the booklet has evolved. Now, they serve as the first step on the purchasing train, and buyer's end up purchasing online or at the brick and mortar store. In the same research as above, 64% of women who first saw a product in a catalog completed their purchase in the store, and 32% of women went to the retailers site to buy it. Catalogs are boosting business!
  • They Play Well in a Multichannel Approach - Multichannel marketing is pivotal to success. Online ads, email campaigns and sites add branding to the buying experience. The catalog is another component leading consumers to that brand. Results from a direct-mail campaign by Bonobos, menswear brand, showed 20% of first-time buyers placed an order after receiving a catalog and spent 1.5X more than those who didn't receive a catalog.
  • They Possess Branding Power - The catalog has proven to be a dynamic branding tool. According to Consumerist, 31% of buyers look through a catalog even when they complete their purchase online. Leafing through a print catalog brings a different experience than browsing a site, and this feeling creates customer loyalty. The catalog provides product awareness and brand recognition that's not readily available online.

Creative Applications

You can do a lot of things when you rely on affordable catalog printing, one of the most versatile strategies out there. Just think outside the box! Take a look:

  • Handbooks
  • Direct-mail pieces
  • Trade show handouts
  • Product catalogs
  • User manuals
  • Product manuals
  • Directories
  • Cookbooks
  • Seasonal inventory
  • Seasonal specials
  • Magazines
  • Newsletters
  • Trade show handouts

Tips for a Successful Catalog Marketing Campaign

Planning to launch a direct-mail catalog campaign? Design plays a pivotal role! Like any other direct-mail marketing material, product catalogs must stand out in order to get noticed and ultimately land sales. Here a few tips for a successful catalog:

  • Don't Scrimp on Sub-Par Photographs - Fantastic images are at the core of any product catalog.
  • Keep Your Text Colors and Fonts to a Minimum - This way, you'll give your images the space they need to catch the eye of the customer with no distractions.
  • Don't Go for an Alphabetical Product List - Prioritize top selling products and feature them on many pages, prompting customers to find your site or brick and mortar store.
  • Consider Driving Online Action - Add URLs, QR codes or PURLs to track the effectiveness. Feature a coupon code to help clients go online and order something.

Fun Facts

Catalogs have been around for quite some time. Ever wondered where and how they originated? Wonder no more! These facts will amaze you!

  • Did You Know, according to Medium, the first catalog style booklet was published in Venice in 1498? These were distributed at the town fair!
  • Did You Know, according to Medium, the English gardener William Lucas, published a seed catalog in 1667? It was mailed to customers to inform them about prices!
  • Did You Know Tiffany and Co. released a catalog in 1845? This was the very first mail-order catalog in North America! Up next was the Eaton's Catalog that was mailed in Canada in 1875.

Extensive Customization Options

A cleverly-designed catalog is instrumental in gaining the confidence of your prospects. Whether you're a retail store owner looking to mail successful product catalogs, a business owner trying to give a snapshot of your business at a trade show or a nonprofit trying to generate interest in your cause without going over your budget, make an impact by choosing from 4OVER4.COM's cheap catalog printing options listed below:

  • Printed on premium paper options such as 100# Gloss Text, 70# Uncoated Text,14pt Gloss Cover and our environmentally-friendly option 14pt Uncoated Cover (30% PCW).
  • Choose between 5.5" x 8.5", 8.5" x 11" and 11" x 11". Custom sizes upon request.
  • Multiple binding options available: Saddle Stitch, Side Stitch, Wire-O, Plastic Coil or Perfect.
  • Choose from long or short binding.
  • Choice of 8 to 60 pages.
  • Elegant black ink or virant full color printing on both sides.
  • Ready in 1 to 7 business days.
  • Quantities ranging from 25 to 25,000 prints.
  • Ready in 1 to 7 days!

Ready to place your order? Before you do so, keep in mind our wide array of exclusive items.

Below you'll find a chart that will help you easily compare our coveted catalogs with other items:

Catalogs Brochures Booklets
Size (Inches) 3 standard sizes and custom sizes 7 standard sizes and custom sizes 3 standard sizes and custom sizes
Material 100# Gloss Text
100# Silk/Matte Text
70# Uncoated Text
80# Gloss Cover
14pt Gloss Cover
100# Silk/Matte Cover
14pt Uncoated Cover (30% PCW)
100# Gloss Text
100# Silk/Matte Text
70# Uncoated Text
100# Gloss Text
100# Silk/Matte Text
70# Uncoated Text
80# Gloss Cover
14pt Gloss Cover
100# Silk/Matte Cover
14pt Uncoated Cover (30% PCW)
Turnaround Time 1 to 7 business days 0 to 3 business days 1 to 7 business days
Min and Max Quantity 25 to 30,000 50 to 100,000 25 to 25,000

FAQs

1. What paper stock will suit my project best?

Select a thick stock for catalogs your customers want to keep, like product catalogs. Thin paper stock is great for temporary-use booklets, like event programs.

2. What are the binding options?

All of our catalogs are available with standard binding options: Saddle Stitch, Side Stitch, Wire-O, Plastic Coil or Perfect. Choose the style that suits your needs.

3. How many pages will my catalog have?

Page counts start from 8 to 60 pages.

4. Do you print 4 color catalogs?

Yes, our booklets are custom printed in full color or black ink for an elegant look.

5. Do you offer custom sizes?

Yes, simply give us the size you need, and we will provide you with a quote.

6. Is there a required minimum order amount?

Catalogs can be ordered in minimums of only 25 and as high as 30,000 prints, making them perfect for businesses big and small.

7. How long will it take to get my order?

The available print turnaround times for catalogs is 1 to 7 business days. Get your order as soon as you need it.

8. Can I get a proof of my job?

Our goal is to provide you with prints that spark conversation, that's why we offer free online proofs for a flawless outcome.

Quick Specs:

  • Standard and Custom Sizes
  • Choice of 8 to 60 Pages
  • Multiple Binding Options
  • Wire-o-Coil and Plastic Coil
  • Side Stitch and Perfect Binding
  • Low Quantities of Only 25
  • All pricing is for saddle-stitched binding
  • Custom projects and booklets of over 60 pages available via support@4over4.com

Available Paper Types:

  • 100# Gloss Text
  • 100# Silk/Matte Text
  • 70# Uncoated Text
  • 80# Gloss Cover
  • 14pt Gloss Cover
  • 100# Silk/Matte Cover
  • 14pt Uncoated Cover (30% PCW)
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Trusted By Fortune 500 Companies,

Small Businesses, Non-profits And Start-ups Across The U.s.

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Reviews

4.9 ( 71 Reviews)

Did you like the Booklets ?
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  • Accurate booklets

    Gwen F. on 2017-05-28 07:33:34

    4over4 provided me with top quality and accurate booklets in a user-friendly atmosphere. I absolutely LOVE the website and will keep using its services as I spread the word with other businesses. The customer service staff is amazing!

  • Very satisfied.

    Anonymous on 2018-02-23 15:11:52

    Excellent paper stock and finish. Very rapid production and delivery.

  • Very satisfied.

    George Ioannou on 2018-02-23 15:13:01

    Excellent paper stock and finish. Very rapid production and delivery.

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Developing a successful marketing strategy requires the best marketing tools. Booklets are excellent mediums that can be used to give customers and prospects a detailed look at the products and services offered, your company's history, as well as any existing promotions. And in case you’re wondering if Booklets are still relevant in this digital age, let us enlighten you - 9.8 billion catalog style booklets were mailed to consumers in 2016, according to Retail Dive. This proves that making an investment in Booklets is still viable for your business to create brand awareness and generate sales. We understand that image is everything in business, that’s why we endeavour to provide you the best printing options online. We offer you: standard and custom sizes to choose from, multiple binding options, 8 to 60 pages and a 7 day turnaround just to mention a few. We have been in business for over 20 years and we are poised to meet your expectations. Place your order today and leave the rest to us.


One. Two. Three. Done.

Got an idea or a task? We’ll make it happen!

  • STEP 1

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    PLACE AN ORDER

    Choose the item you would like to order and upload your design file.

  • MOVE TO PRODUCTION

    When your design file is ready to go, you just pass it to the Production team and they start working

    /

    STEP 2

  • STEP 3

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    PAYMENT PROCESSING

    After payment is processed, we move to the most excitting stage – printing!

  • PRINTING

    That’s when all the magic happens: your design finally goes LIVE on the items of your choice

    /

    STEP 4

  • STEP 5

    /

    SHIPPING

    We carefully package all your items, and send them to you. We make sure they are delivered safely, and on time.

STEP 1

/

PLACE AN ORDER

Choose the item you would like to order and upload your design file.

STEP 2

/

MOVE TO PRODUCTION

When your design file is ready to go, you just pass it to the Production team and they start working

STEP 3

/

PAYMENT PROCESSING

After payment is processed, we move to the most excitting stage – printing!

STEP 4

/

PRINTING

That’s when all the magic happens: your design finally goes LIVE on the items of your choice

STEP 5

/

SHIPPING

We carefully package all your items, and send them to you. We make sure they are delivered safely, and on time.

It’s Good To Finally Meet You!

Let us introduce ourselves

WE’RE 4OVER4.COM

Here’s what you should know about us:

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    Same Day Service on Most Products

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    60+ Standard Paper Types

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Contact us any time (even now) through:

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Certified Excellence of 4over4.com

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FSC® CERTIFIED SINCE 2008

Our certification process ensures that the paper used at 4OVER4 was manufactured from wood harvested from well-managed forests.

4OVER4.COM earned the chain-of-custody certification from the Forest Stewardship Council (FSC®) on July 29, 2008.

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G7 QUALITY MASTER PRINTER.

4OVER4 has completed the most rigorous qualification process: G7, which ensures that your design will look in print the way you designed it on screen.

The G7® Master Printer qualification means that our company uses the most modern technology, techniques, proofing, press controls and standards required to produce a close visual match from proof to print.

FSC® CERTIFIED SINCE 2008

Our certification process ensures that the paper used at 4OVER4 was manufactured from wood harvested from well-managed forests.

4OVER4.COM earned the chain-of-custody certification from the Forest Stewardship Council (FSC®) on July 29, 2008.

G7 QUALITY MASTER PRINTER.

4OVER4 has completed the most rigorous qualification process: G7, which ensures that your design will look in print the way you designed it on screen.

The G7® Master Printer qualification means that our company uses the most modern technology, techniques, proofing, press controls and standards required to produce a close visual match from proof to print.