Mistakes You May Be Making With Your Business Card Design
Published on May 14, 2019 by 4over4.com, in Business Cards, Creative Business Cards
The DIY business card design usually starts with a word doc, resizing the page according to standard business cards measurement, name, phone no. logo, and that’s it. You feel you have done a great job and when you hand it over to your client, the result is just a waste of money, time, and energy and the business card ending up in a bin. Do you want to create a shoddy business card design and lose clients? Of course not!!
If you have constrained budgets, you may try business cards designing online. It is definitely a great way to explore your creativity with high-quality printing. But, prior to starting with business cards designing try to know more about the mistakes that people usually make during the process. It can help in avoiding such flaws and refining your business card design.
While we talk about business card designing and printing, one name that cannot leave behind is 4Over4.com. With over 20 years of experience, 4Over4 has kept reinforcing its product qualities and range with each passing year. If you are looking for some great business card designs, 4Over4 will never disappoint you but before that check out the mistakes, you should avoid while you design your card online.
Selecting a Common Business Card Design
One of the most common mistakes that people make in a business card is the look and feel of the card. It is mostly unimpressive and mundane which leaves only a faint memory when you hand it over to someone. A business card must define your business, look great, and feel amazing. A soft- touch card or spot-UV business card designs are great examples from the 4Over4 business card specialists.
Such cards have the element of sophistication; they are affordable as well as appealing to the masses. At 4Over4, the team strives to offer the finest quality material using digital technology for business cards printing. Never make a mistake in choosing the right business cards design. It must be unique and stand out in the crowd.
Compromising on the Business Card Design Quality
You can definitely save quite a few pennies in homemade business cards. It may even look great when you see it from a distance, but when you hold the card its actual worth is known. You can easily feel the perforations at the side when you opt for homemade cards. It is difficult to achieve perfection without the quality that a professional like 4Over4 can offer.
Do you want to design a business card yourself and get it printed online? 4Over4.com offers you a range of business cards from a vast collection of design and material. We also offer a variety of other items like velvet and gloss laminated hangtags, tabletop and fabric tube displays, event tent, pole flags and more. Compromising on a business card design can negatively affect your business.
Mysterious Business Card Design
Your unique business cards must reflect what your business is all about. If your business card design does not show any connection with your business, it is not likely to get much referrals or calls. It should be like once the client receives your card, they can understand you are in which industry without engaging themselves in solving the mystery.
The Starbucks Coffee logo or the United Parcel Service previous logo till 2003 where a parcel tied with string was at the top of carrier shield are some of the best examples of clear business card design that doesn’t involve any mystery. It straight away gives out a clear message about the business. In 4Over4.com, you can find many such examples of clean logos on business cards, raised spot UV hangtags or any items like mugs and pens that give instant recognition to your business.
Business Card Design Lacking Unique Selling Proposition
Have you tried using your business card, hangtags, or other printed items to its full marketing potential? Your business card design must state at the minimum one unique reason for the clients to get in touch with you or do business with you. For instance, a travel based company can have a tagline “travel across the globe with us” or an auto service center can use tags like “comprehensive auto repair solution” or “guaranteed complete solution”. Such selling or value propositions give out a clear message to your customers. When you mention “guaranteed solution”, it helps in building the trust.
The 4Over4 homepage shows a very interesting offer of “up to 50% off when you play the 4Over4.com game.” This is a great offer that can also be mentioned on the 4Over4 employee’s business card design. This is interesting as well as a tempting reason to visit the website. So, you must give some strong reasons for your clients to visit you.
Lack of Design Proportions in Business Card
A common mistake in business card design is the lack of appropriate balance in shapes, fonts, scopes, sizes, etc. Are the background shapes breaking up your design? Do you have a section that is somewhat misaligned? Are the spaces between the texts too close? Whatever be the situation, you can feel something is not right. Even if you are not a professional designer, you can create an apt business card.
You just need to choose the right designs of the business cards and it naturally attains the required balance to sow the seeds of brand recognition. The proper business card design conveys the right message and creates a positive impression at the first meeting. The online templates come as handy option to escape weird design proportions. Are you looking for one? 4Over4.com offers several card building templates to ease your process and also printing options in a range of papers and finishes.
Fix the Mistakes in Business Card Design with Professional Help
Business cards are the most important marketing tool and you should carry a good supply wherever you go. In the right situation and to the right contact, a business card can result in several referrals. But, your business card design must be unique and hold proper information without any mistakes such as harsh color schemes, typing errors, etc. If you want to create a perfect business card, 4Over4.com is one of the most ideal choices that you can have.
Apart from regular business card designs at affordable prices, our range also includes designer showcase where you can choose an assortment of products for printing. Are you looking out for gift items printing like keychains, car magnets, drink coasters, etc. or office stationeries like rubber stamps, letterheads, mousepads, and more? The 4Over4 team helps in meeting all your business card designing and printing requirements under one roof.