--- type: hub title: "Flyer Guides" description: "Print flyers that get picked up: distribution best practices, the best paper stocks for flyers and menus, and how flyers compare to postcards." resource: https://www.4over4.com/guides/flyer-guides tags: ["hub"] generated: by: "process:4over4-mapp-build" at: 2026-10-20T21:15:07.582Z timestamp: 2026-10-20T21:15:07.582Z sources: - resource: https://www.4over4.com/guides/flyer-guides title: "Flyer Guides" status: stable --- # Flyer Guides Print flyers that get picked up: distribution best practices, the best paper stocks for flyers and menus, and how flyers compare to postcards. - [Apparel Merch Guides](https://www.4over4.com/guides/apparel-merch-guides) - [Banner Sign Guides](https://www.4over4.com/guides/banner-sign-guides) - [Brochure Guides](https://www.4over4.com/guides/brochure-guides) - [Business Applications](https://www.4over4.com/guides/business-applications) - [Calendar Notebook Guides](https://www.4over4.com/guides/calendar-notebook-guides) - [Color Guides](https://www.4over4.com/guides/color-guides) - [Comparisons Reviews](https://www.4over4.com/guides/comparisons-reviews) - [Design Process Guides](https://www.4over4.com/guides/design-process-guides) - [Design Software Guides](https://www.4over4.com/guides/design-software-guides) - [Dimensions Templates](https://www.4over4.com/guides/dimensions-templates) - [File Prep Guides](https://www.4over4.com/guides/file-prep-guides) - [Finishes Guides](https://www.4over4.com/guides/finishes-guides) - [Finishes Techniques](https://www.4over4.com/guides/finishes-techniques) - [Invitation Card Guides](https://www.4over4.com/guides/invitation-card-guides) - [Layout File Setup](https://www.4over4.com/guides/layout-file-setup) - [Logo Branding Guides](https://www.4over4.com/guides/logo-branding-guides) - [Marketing Strategy Guides](https://www.4over4.com/guides/marketing-strategy-guides) - [Packaging Guides](https://www.4over4.com/guides/packaging-guides) - [Paper Stock Guides](https://www.4over4.com/guides/paper-stock-guides) - [Postcard Mailer Guides](https://www.4over4.com/guides/postcard-mailer-guides) - [Pricing Cost](https://www.4over4.com/guides/pricing-cost) - [Printing Basics Guides](https://www.4over4.com/guides/printing-basics-guides) - [Product Explainers](https://www.4over4.com/guides/product-explainers) - [Rules Regulations](https://www.4over4.com/guides/rules-regulations) - [Shipping Postage](https://www.4over4.com/guides/shipping-postage) - [Step By Step Creation](https://www.4over4.com/guides/step-by-step-creation) - [Sticker Label Guides](https://www.4over4.com/guides/sticker-label-guides) - [Stock Substrate Selection](https://www.4over4.com/guides/stock-substrate-selection) - [Wording Messaging](https://www.4over4.com/guides/wording-messaging) ## Latest Flyer Guides ### [What Is 100 lb Gloss Cover Paper? Uses for Flyers & Menus](https://www.4over4.com/guide/what-is-100-lb-gloss-cover-paper-uses-for-flyers-menus) 100# gloss cover paper is a thick, glossy cardstock around 270 gsm that makes flyers and menus pop, so learn its uses and how to order it at 4OVER4.COM. ### [Door Hangers vs Flyers and Which You Should Print](https://www.4over4.com/guide/door-hangers-vs-flyers) Door hangers vs flyers compared on cost, placement, distribution, sizes and the mailbox law, with a side by side table, pros and cons and a verdict. ### [Postcards vs Flyers and Which to Print](https://www.4over4.com/guide/postcards-vs-flyers) Choose between postcards and flyers by stock, size, mailing, cost and use case, then print either one at 4OVER4.COM with premium paper and finishes. ### [Best Flyer Fonts and the Sizes That Keep Them Readable](https://www.4over4.com/guide/best-flyer-fonts-the-complete-guide) Flyer fonts that survive ink and paper, how to pair a headline and body face, the size ladder per flyer size and the print traps that hurt legibility. ### [Flier or Flyer, Which Spelling to Use and When a Poster Beats Both](https://www.4over4.com/guide/flier-or-flyer-plus-flyer-vs-poster) Flier and flyer are both correct and flyer is the spelling to order, plus how a flyer differs from a poster in size, stock, type size and resolution. ### [Flyer vs Brochure and Which One Earns Its Print Run](https://www.4over4.com/guide/flyer-vs-brochure) A flyer gives you two printed surfaces and a tri-fold brochure six panels for about 44 percent more per piece, with how to pick, price and set up each. ## All Flyer Guides ### [Flat Flyers vs Folded Flyers and When the Fold Pays Off](https://www.4over4.com/guide/folded-vs-flat-flyers) Flat flyers cost less and read faster, while folded flyers hold more and fit racks, so compare panels, stock, folding cost and setup before you order. ### [How Flyer Distribution Services Work and What Each One Really Costs](https://www.4over4.com/guide/how-flyer-distribution-services-work) EDDM, door hanger crews and hand to hand delivery compared on reach, control and proof, plus the USPS size rule that decides if your flyer can mail at all. ### [How to Choose a Flyer Printer That Delivers On Time and Prints Right](https://www.4over4.com/guide/how-to-choose-a-flyer-printer) Pick a flyer printer on five things that decide the outcome, from the turnaround clock and file cutoff to stocks, proofing, quantity breaks and reprints. ### [How to Create Business Flyers That Actually Get Responses](https://www.4over4.com/guide/how-to-create-effective-business-flyers-that-get-responses) Where to put the phone number, short URL and QR code on a flyer, plus one message, headline sizing and stock choices that turn handouts into calls. ### [How to Design March Madness Flyers That Fill Every Seat](https://www.4over4.com/guide/how-to-design-march-madness-basketball-flyers-that-fill-seats) Design a basketball tournament flyer that reads across a loud bar, with bracket layout, tip-off type sizes, color pairs, fonts, stocks and file prep. ### [Where to Hand Out Fliers and the Tactics That Get Them Taken](https://www.4over4.com/guide/how-to-distribute-flyers-best-places-and-proven-tactics) Where to hand out fliers so people take them, how to ask for counter space, the federal mailbox rule, local permit traps, and when mailing beats walking. ### [What Makes a Good Flyer and How to Design One That Gets Results](https://www.4over4.com/guide/how-to-make-a-flyer-that-stands-out-and-gets-results) What makes a good flyer, from the first three words to the paper weight, with a copy framework, a layout framework and print settings that hold on press. ### [Party and Club Flyer Fonts That Grab Attention Across a Dark Room](https://www.4over4.com/guide/the-best-fonts-for-party-and-club-flyers-that-grab-attention) The display, script and detail fonts that work on party and club flyers, how to pair them, the size to read across a room, and how to license them. ### [What Flyers Are, the Types That Work, and How to Print Them](https://www.4over4.com/guide/what-are-flyers-a-complete-guide-to-types-uses-and-printing) A flyer is one unfolded sheet carrying one message, so see the four types, real sizes, the paper weight trap and the printing choices that make a run work. ### [Comparing Flyer Printers on the Things That Actually Change the Price](https://www.4over4.com/guide/how-to-compare-flyer-printing-companies-before-ordering) How to compare flyer quotes fairly by matching stock weight, coating, quantity and turnaround, and the add ons that make a cheap quote finish expensive. A flyer gets about three seconds to stop someone, so the paper, the size and the spot where you hand it out carry as much weight as the design itself. These guides cover flyer stocks from 70# text to 14pt cover, distribution tactics, and the layout habits that turn a single sheet into an actual response. ## Flyer Sizes and Stocks We Print [Flyers](https://www.4over4.com/product/flyers) come in nine sizes, from a 4.25 x 5.5 inch handout to an 11 x 25.5 inch sheet, with 8.5 x 11 as the letter size. Stocks run from 70# uncoated text and 100# gloss or silk/matte text to 80# gloss cover, 100# silk/matte cover and 14pt gloss or uncoated cover. Print one side or both, add high gloss UV if you like, and a run starts at 50 for $39.54 with a 3 business day turnaround. Text weight suits a handout or a mailed insert; cover weight stands up on a counter or as a menu. To fold the sheet, [Folded Flyers](https://www.4over4.com/product/folded-flyers) add half, tri, Z and gate folds from 50 for $68.54. For the doorstep, [Door Hangers](https://www.4over4.com/product/door-hangers) start at 250 for $290.41.