---
type: faq
title: "What paper works best for standard flyers?"
description: "Gloss flyers grab attention, silk or matte reads easily without glare, and uncoated takes handwriting, with high gloss UV for shine and durability."
resource: https://www.4over4.com/faqs/flyers/what-paper-material-do-you-recommend-for-standard-flyers
tags: ["Marketing Materials", "faq"]
generated:
  by: "process:4over4-mapp-build"
  at: 2026-10-20T21:01:19.542Z
timestamp: 2026-10-20T21:01:19.542Z
sources:
  - resource: https://www.4over4.com/faqs/flyers/what-paper-material-do-you-recommend-for-standard-flyers
    title: "What paper works best for standard flyers?"
status: stable
---

# What paper works best for standard flyers?

Standard flyers usually run on gloss, silk or matte, or uncoated text stocks, with an optional coating. The best pick depends on whether the flyer is meant to grab attention, be read closely, or be written on. Gloss is the popular choice for vivid, eye-catching promotional flyers. Silk or matte gives a smooth, easy-to-read finish that resists glare. Uncoated is best when recipients need to write on the flyer. Add a high gloss UV coating for extra shine and durability.

Gloss flyers grab attention, silk or matte reads easily without glare, and uncoated takes handwriting, with high gloss UV for shine and durability.

[Order flyers](https://www.4over4.com/product/flyers)

## Related questions

- [What paper stock works best for concert flyers and posters?](https://www.4over4.com/faqs/flyers/what-paper-stock-works-best-for-concert-flyers-and-posters)
- [What paper stock works best for mailed flyers?](https://www.4over4.com/faqs/flyers/what-paper-stock-works-best-for-mailed-flyers)
- [What GSM is best for flyers?](https://www.4over4.com/faqs/flyers/what-gsm-is-best-for-flyers)
- [What paper weight should I choose for daycare flyers?](https://www.4over4.com/faqs/flyers/what-paper-weight-should-i-choose-for-daycare-flyers)
- [Are printed Flyers still worth the investment in 2026?](https://www.4over4.com/faqs/flyers/are-printed-flyers-still-worth-the-investment-in-2026)
- [Can I pair flyers with other printed materials for a campaign?](https://www.4over4.com/faqs/flyers/can-i-pair-flyers-with-other-printed-materials-for-a-campaign)