---
type: faq
title: "What is paper brightness?"
description: "Brightness measures how much light a sheet reflects, reported on a scale that runs up to about 100. A brighter sheet makes printed colors pop and text look"
resource: https://www.4over4.com/faqs/paper-stock/what-is-paper-brightness
tags: ["Printing Terms Glossary", "faq"]
timestamp: 2026-07-20T18:54:40.856Z
---

# What is paper brightness?

Brightness measures how much light a sheet reflects, reported on a scale that runs up to about 100. A brighter sheet makes printed colors pop and text look

Part of the **Printing Terms Glossary** hub. See [all faq concepts](index.md).

- Page type: faq
- Hub: Printing Terms Glossary
- URL: https://www.4over4.com/faqs/paper-stock/what-is-paper-brightness