---
type: faq
title: "How much do law firms spend on pay-per-click advertising?"
description: "Legal keywords are among the most expensive in all of paid search, which is why firms watch PPC budgets closely. Competitive terms can cost as much as a sm"
resource: https://www.4over4.com/faqs/general/how-much-do-law-firms-spend-on-pay-per-click-advertising
tags: ["Industry", "faq"]
timestamp: 2026-07-20T18:54:40.856Z
---

# How much do law firms spend on pay-per-click advertising?

Legal keywords are among the most expensive in all of paid search, which is why firms watch PPC budgets closely. Competitive terms can cost as much as a sm

Part of the **Industry** hub. See [all faq concepts](index.md).

- Page type: faq
- Hub: Industry
- URL: https://www.4over4.com/faqs/general/how-much-do-law-firms-spend-on-pay-per-click-advertising